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Econet Victoria Falls Marathon return excites ZTA

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BY OWN CORRESPONDENT

The Zimbabwe Tourism Authority (ZTA) says the Econet Victoria Falls Marathon, which is set to be held in the scenic resort town on July 3, 2022 will help drive the revival of the country’s tourism sector.

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The popular marathon is coming back to Vic Falls after a two-year hiatus caused by the Covid-19 pandemic which had significantly impacted the industry in a negative way with subsequent travel restrictions hitting demand for travel, and leading to a massive fall in tourist visitors to the country.

Tourism industry players say this saw the loss of close to 10 000 jobs, while nearly 40 hospitality facilities were shut down.

However, global vaccination initiatives and the significant fall in new Covid cases and deaths recorded, along with the reopening of international borders, have resulted in tourists coming back to Zimbabwe.

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“We are quite excited with the Econet Victoria Falls Marathon coming back with more than 5 000 participants from various countries in the region and around the world expected to take part in the event.

“This is great news for tourism,” said ZTA spokesperson Godfrey Koti.

“We are pushing this event under the banner of sports tourism and we are very happy that we have started seeing a return of normalcy in a way, hosting of events and people meeting physically.”

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The Econet Victoria Falls Marathon has over the years become one of the most popular events on the world’s sporting calendars, attracting both veteran and new athletes from as far afield as Australia, New Zealand, Canada, the United Kingdom and the United States of America, among other countries.

Koti said this year’s participants will have a chance to explore other exciting activities around the resort town such as white-water rafting, bungee jumping and game drives to boost the tourism industry, which contributes 6.3 percent of the national gross domestic product, with a value of US$1.23 billion.

The government recently introduced a number of incentives to ensure the sector moves towards sustainable recovery and growth from the impacts of the pandemic so that it becomes a US$5 billion industry by 2025.

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In line with the government’s thrust to revive the tourism industry and protect jobs, Econet Wireless Zimbabwe has rebranded this year’s marathon “Run the Big Three” to lure more tourists and athletes to the country.

“This year’s Econet Victoria Falls Marathon has three routes – the Elephant Route, the Leopard Route and the Lion Route,” said Econet spokesperson Fungai Mandiveyi while announcing the return of the marathon recently.

“Seasoned athletes will battle it for the top honours along the ‘Elephant Route’, the full 42 kilometres (km) marathon, while veteran and amateur athletes will test themselves in the ‘Leopard Route’, which is our traditional 21km half marathon.

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“Families, young children, along with ‘social’ and first-time runners, will take part in the popular 7.5km fun-run, that we are calling the ‘Lion Route.’”

Econet said with over US$25 000 worth of prizes to be won, runners are encouraged to register on www.vicfallsmarathon.com and pay using EcoCash, MasterCard or Visa Card.

Details on the fees, which are much lower for local athletes, are available on the same site.

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This year’s marathon is also a qualifying race for the 2022 Comrades Marathon to be held on August 28 in South Africa.

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Conservation amid crisis: How VFWT adapted to 2024 drought

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BY NOKUTHABA DLAMINI 

The Victoria Falls Wildlife Trust (VFWT) has released its 2024 Impact Report, detailing a year marked by unprecedented challenges due to severe drought conditions across Zimbabwe and much of Southern Africa. The report highlights the organization’s strategic adaptations to support local wildlife and communities during one of the most difficult drought years on record.

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Unlike previous droughts where water scarcity was the primary concern, this year underscored a more complex reality. VFWT Chairperson Bruno De Leo emphasized that the lack of grazing for both wildlife and livestock emerged as an even greater threat. Animals had to venture farther for food, increasing the potential for human-wildlife conflict and competition for dwindling resources. De Leo noted, “The year 2024 underscored the importance of connectivity for wildlife and the need to maintain corridors that allow movement and relieve pressure on natural resources.”

In response to these challenges, VFWT implemented several proactive measures. Collaborating with the rural communities involved in its Herding 4 Hope project, VFWT facilitated early livestock sales to minimize losses and planned for dry-season grazing in more distant areas to conserve energy among livestock. The organization also focused on regenerating boreholes to ensure that villages without adequate water had access to crucial resources.

Notably, VFWT’s Wildlife Disease & Forensics Laboratory made significant strides, establishing itself as a key player in wildlife forensics. In 2024, the laboratory handled over 280 cases and engaged in crucial research on transboundary animal diseases affecting regional wildlife. The lab successfully validated targeted sequencing for species identification using new technologies, reinforcing its capabilities in addressing wildlife crime. Remarkably, the lab played an integral role in international ivory seizure investigations and developed a genetic panel for black rhinos, demonstrating a strong commitment to combatting poaching and ensuring species protection.

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A particularly significant initiative was the launch of a tuberculosis surveillance project for lions within Hwange National Park. Following confirmed deaths from the disease, this project seeks to assess its prevalence among the lion population and understand transmission dynamics. With nine lions set to be sampled in late 2025, the data gathered will contribute to vital conservation knowledge.

The report emphasizes the importance of continued support from donors and stakeholders, enabling VFWT to maintain healthy animal populations and develop sustainable solutions for the future of biodiversity in the region. In a challenging year, the dedication and adaptability of the VFWT team stood out, reinforcing its commitment to conservation and community engagement.

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ZTA gears up for tourism month with significant expo in Mutare

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BY STAFF REPORTER 

Zimbabwe Tourism Authority (ZTA) is poised for a vibrant September as it kicks off Tourism Month activities, highlighted by the highly anticipated Sanganai/Hlanganani Kumbanayi Tourism Expo in Mutare.

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This year’s event set for the 10th to the 12th of this month is set to showcase the country’s diverse tourism offerings and foster investment opportunities.

At a press conference held today in Harare and shared by the ZTA on X, Barbara Rwodzi, the Minister of Tourism and Hospitality Industry, expressed optimism regarding this year’s edition, asserting that it will be a “resounding success.”

The Expo features a robust lineup of activities, attracting participation from 83 international buyers from key source markets, 11 local buyers, and a total of 411 registered exhibitors.

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Minister Rwodzi emphasized the ongoing infrastructure upgrades in Manicaland, which include improved road conditions, the refurbishment of the Grand Reef Aerodrome, daily flights operated by Air Zimbabwe, and a luxury train service connecting Harare and Mutare. These enhancements are anticipated to stimulate job creation and promote long-term economic growth.

Joined by Deputy Minister, Tongai Mnangagwa, Rwodzi acknowledged the role of the media in amplifying the visibility of the Expo and urged for continued coverage to maximize outreach.

In addition to the Expo, Tourism Month will feature a Tourism Symposium, various sports tourism activities, including a marathon, and celebrations for World Tourism Day, marking September as a pivotal moment for Zimbabwe’s tourism sector.

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Binga Kasambabezi marathon set to promote local tourism and community engagement

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BY NOKUTHABA DLAMINI

The inaugural Binga Kasambabezi Marathon is poised to become a flagship event in Binga, promoting local tourism and community engagement.

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Recent Ncube, Local Organizing Chair for the marathon, shared the inspiration behind the event and its potential impact on the local community.

“As a preparatory marathon for the Vic Falls event, 10 wellness athletes who used to jog in the morning decided to craft the Binga Kasambabezi Marathon,” Ncube explained.

Event Details
– Route and Distance: “The marathon starts at the Binga Freedom Square and the same venue acts as the finishing line,” Ncube stated.
– Participant Numbers*: The organizers expect around 1500 participants.
– Support Systems: “We have five hydration stations manned by AFC, Netone, Kmtc and others,” Ncube revealed.

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Cultural Significance and Community Engagement
The marathon will be accompanied by a cultural festival, featuring traditional events. “On the 26th of September we have a full dish of cultural events such as Chilimba, Ngoma also displays by herbalist, curvers, weavers and traditional games by schools,” Ncube added.

Future Plans
This year’s event marks the 8th edition of the marathon, and the organizers plan to continue hosting it annually. “We will continue to assert Binga district as the place to be yearly,” Ncube emphasized.

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